Founded on a legacy that dates back to 1989, Trinity42 has spent over three decades helping businesses navigate change and seize growth opportunities. From our roots as Malaysia's leading industrial print directory (then known as Industrial Guide, Buying Guide Media and Infodata Media) to becoming a regional digital growth and transformation partner, we've supported thousands of SMEs through every wave of innovation: from the internet and e-commerce to social media, mobile technology, and AI.
Today, our team of 100+ specialists across Malaysia, Thailand, and Vietnam continues that mission: helping businesses grow through digital marketing, technology, e-commerce, and cross-border expansion. While the platforms and technologies have changed, our purpose remains the same, to be the trusted growth partner for SMEs across Southeast Asia.
THE FOUNDINGLong before "digital" became the dominant language of business, we were already in the business of connecting companies. Our first industrial publication, a printed business directory (Industrial Guide, later joined by Buying Guide Media), was the seed of what would become a decades-long mission to help Malaysian SMEs find their place in the market.
GOING GLOBALBy then, our early online directory business, Super Pages Media, a subsidiary of Infodata Media Sdn Bhd, had already made the leap from print to web, and was about to be acquired and rebranded as CBSA Online. A defining moment arrived when we were appointed as Alibaba.com's first reseller channel partner outside China. This was more than a business deal, it was a signal of our ambition to plug Malaysian businesses into the world's largest B2B marketplace, and the beginning of a partnership that would stand the test of time.
PUBLIC MILESTONEWe took the company public, listing on the mainboard of Bursa Malaysia under CBSA Berhad, cementing our credibility and providing the capital to fuel the next chapter of growth. That same year, we were among only two companies in Malaysia appointed as a Google Premier SME Partner, alongside Yellow Pages Malaysia, an early signal of our digital ambitions to come.
REGIONAL EXPANSIONMalaysia was never the limit. Under the newly unified panpages.com platform (PanPages Online Sdn Bhd), we extended our reach across Southeast Asia, bringing our expertise in business connectivity to Vietnam and Thailand, building bridges between SMEs across the region.
COMMUNITY BUILDINGWe hosted the first Digital SME Day in 2014, drawing more than 2,000 SMEs under one roof. The following year, we scaled our outreach with bilingual events in both Mandarin and Bahasa Malaysia, each attended by over a thousand business owners, proof that digital literacy was a cause worth championing in every language.
TRUST & AUTHORITYOur growing reputation earned us two prestigious government appointments: as a Trusted Service Provider for MDEC grants, and as an eTrade Grant facilitator with MATRADE, positioning us as a key gateway for SMEs seeking digital funding and export readiness support.
RESTRUCTURING FOR GROWTHPanPages Berhad was privatised, transforming into PanPages Trinity Sdn Bhd, a leaner, more agile entity built for the next phase of digital evolution.
RESILIENCE IN A PANDEMICWhen the pandemic shuttered physical commerce, we pivoted swiftly. Our Survival is Profit virtual workshop series became a lifeline for hundreds of SMEs navigating uncertainty, reaffirming our role as not just a service provider, but a genuine business partner in difficult times.
AWARDS & RECOGNITIONOur campaign work earned recognition at the Marketing Excellence Awards in two categories, B2B Marketing and Performance Marketing. Both wins reflected the same standard we hold ourselves to: strategy grounded in data, and measurable commercial results for the SMEs we serve.
PLATFORM & PARTNERSHIP2023 was a year of bold launches and strategic firsts. We forged a landmark alliance with SAMENTA, Malaysia's SME association, co-creating a Digitalisation Roadmap and launching a Dream Trip series to Hangzhou for SAMENTA members, combining trade exposure with hands-on learning at Alibaba's headquarters.
THE AI ERAWe launched T42 Academy to offer practical AI upskilling for SME teams. Our SME AI Fest Series took us across the nation, KL, Penang, Johor Bahru, Sabah, and Sarawak, accelerating AI readiness and positioning Trinity42 as a national catalyst for the next industrial shift.
THE LAST ONES STANDINGAs the landscape shifted and many long-standing Alibaba.com channel partners concluded their partnerships, Trinity42 remained, a testament to the depth of trust, consistency, and performance we have delivered over 16 years. Where others stepped away, we doubled down.
TODAYWe launched the SAMENTA Hyperlokal SME AI Fest 2026, bringing together Malaysian SMEs and equipping them with the tools, mindset, and strategies to grow confidently in an AI-driven economy. A natural evolution of our decade-long commitment to helping businesses not just survive, but lead.
From a printed directory to an award-winning digital ecosystem, Trinity42's story is one of longevity, loyalty, and an enduring belief that Malaysia's SMEs deserve world-class support. The journey continues.
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